FINANCIAL SUCCESS

PowerExporting™ is about achieving financial success through international trade by turning domestic trade shows into effective, yet inexpensive, global business platforms.

You can undertake a wide range of international business activities on this global business platform: increase foreign representation, sell to foreign buyers, identify Joint Venture Partners, locate sources of product supplies and even initiate sourcing of a wide range of services and products. You can also undertake product or market research on potential new foreign markets.

Success in International Trade – Building on Globalization

Source: “Small & Medium-Sized Exporting Companies: “A STATISTICAL HANDBOOK”, US Dept. of Commerce, ITA, Manufacturing and Services, Office of Trade and Industry Information. http://www.ita.doc.gov/td/industry/otea  Used with permission.

Using this Business Platform

You can undertake a wide range of international business activities on this global business platform. The international trade strategy for accomplishing this is:

§ Use domestic trade shows that attracts a large and qualified foreign audience

§ Focus your activities on six to ten key foreign markets and work to consummate business arrangements with one or two ideal foreign companies from each market during or shortly after the exhibit.

Example: Potential Export Revenue Growth

The growth in SMEs’ export revenues increases with each additional foreign market entered.

The following hypothetical examples assume an exhibitor increases representation in one country each year during 6 years applying the PowerExporting™ program. This following illustrates this.    

§ ‘OK’ News: Sixty-three percent (66%) of SMEs that export ship to only one foreign country (including Canada and Mexico).

§ Good News: These companies earn on average $216 thousand annually in that single country.

§ Really Good News:  SMEs that expand into additional markets should on average receive the same income ($216 thousand) for each new market they enter after a one year establishment period.

Example: Appointing New Foreign Representation and the Growth of Export Revenues:

The ability to attract specific targeted visitors to the booth enables you to establish additional overseas representatives in one or more countries each year if you participate in a major domestic trade show.

Finanancial Success Continued Here

 

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